Medical Aesthetics Market Projected to Reach USD 30.9 billion by 2030, Growing at a 10.6% CAGR

Market Overview

The medical aesthetics market is expected to gain market growth during the forecast period of 2022-2030. Polaris Market Research analyzes the market to account for USD 30.9 billion by 2030 and is expected to register a CAGR of 10.6% from 2022 to 2030. The market was valued at USD 12.5 billion in 2021.

Medical Aesthetics Market

Medical aesthetics is a comprehensive term for all medically accompanied cosmetic processes and treatments used to enhance appearance. Each treatment plays an important part in assisting the patient to enhance the face or body. Everybody is entitled to feel good in their skin, yet factors such as age, lifestyle possibilities, weight changes, and stress can take a toll on one’s appearance and self-esteem.

Many facial lines are caused by repeated expressions like smiling. Frown lines, smile lines, crow's feet, and forehead lines make the face seem tired and older than it is. These lines may convey emotions or thoughts that don’t accurately reflect how the person feels. While lines are a natural part of aging, medical treatments can help smooth them out. To combat the appearance of fine lines and wrinkles, neuromodulators such as Dysport, Botox, and Xeomin are favored injectable cures that temporarily relax facial muscles, resulting in a more youthful appearance.

The exterior layer of the skin often bears the effects of time, showing the lines, deformities, and scarring it has experienced over the years. Chemical peels are exfoliating treatments designed to resurface the skin by removing damaged outer layers, revealing fresh, clear, and radiant skin beneath. These treatments effectively improve skin tone, texture, and overall appearance. Also, coolSculpting is a transformative non-surgical body-contouring technology that eliminates fat. The outcomes of this treatment resemble those obtained through liposuction without the inconvenience of surgery. When subcutaneous fat masks muscles, even diet or exercise may not provide the toned or sleek body one wants. CoolSculpting targets and reduces undesired fat, helping to shape the body naturally. The growing application of minimally invasive and non-invasive aesthetic processes and rising public consciousness about cosmetic commodities boost the medical aesthetics market demand.

Medical Aesthetics Market Trends

Technological Advancements in Aesthetic Treatments

Inventive technologies, including non-surgical fat reduction procedures and laser treatments that require the least delay, are being actively explored by firms aiming to benefit from emerging opportunities. The market growth in regions where conventional surgical procedures are yet favored is anticipated to be supported by the growing awareness of the obtainability of non-invasive alternatives. Further, there is a growing inclination towards customized treatment plans, which enable practitioners to provide tailor-made solutions that are particularly designed to cater to the distinct needs of each patient.

Inclination Towards Holistic Well-being

The medical aesthetics market landscape has been notably influenced by the shift toward comprehensive well-being, which includes both mental and physical well-being. The merging of aesthetics and lifestyle health solutions is an outcome of consumers' growing consideration for their holistic health instead of unique appearances. The surge of telemedicine and virtual consultations because of technological advancements is transforming how aesthetic treatments are acquired, making it simpler for patients to obtain consultation and arrange processes without the requirement for in-person visits.

Medical Aesthetics Market Drivers

Rising Demand for Non-Invasive and Home-Based Treatments: The demand for minimally invasive aesthetic procedures is growing, driven by consumers' desire to enhance their appearance while promoting skin health with minimal recovery time. People have become more aware of the obtainability of non-invasive treatments and their advantages, such as reduced pain, faster results, and lower risks. Consumers now seek treatments that have less downtime and offer fast outcomes. Also, the demand for home-use aesthetic devices such as lasers for hair removal and skin renewal is gaining traction. The growing prevalence of skin issues such as pigmentation, acne, and scarring is further accelerating the adoption of these solutions, fueling rapid growth in the medical aesthetics market.

Growing Consumer Spending: The demand for aesthetic medicine is anticipated to surge in several nations due to growing consumer spending on cosmetic pharmaceuticals worldwide and surging surgical product demand, especially among the working population. Additionally, the rising demand for surgical and non-surgical aesthetic procedures is contributing to market expansion. The number of qualified doctors and surgeons utilizing advanced technologies to safely and effectively treat patients is also on the rise, further boosting confidence and the adoption of medical aesthetics treatments.

Abolition of Stigma Associated with Aesthetics: The disgrace surrounding cosmetic treatments has significantly diminished, with several people recognizing aesthetic improvements as a bond to self-enhancement. As per a survey carried out by the American Academy of Facial Plastic and Reconstructive Surgery, approximately 70% of persons signified they would consider undergoing some form of cosmetic improvement. This, in turn, is fueling the medical aesthetics market development.

Medical Aesthetics Market Segment Insights

The medical aesthetics market segment is mainly based on product, end-use, and region.

Medical Aesthetics Market Evaluation by Product Insights

Based on product, the facial aesthetic product segment accounted for the largest market share in 2021. Cures such as botulinum toxin injections, dermal fillers, and microdermabrasion are encompassed in this category. These cures have interim recovery time and are less complicated as contrasted to surgical processes. This segment’s leading market position is driven by consistent demand for facial aesthetic treatments, the high spending power of people due to rising disposable income, and the growing geriatric population globally. Also, the modernization of progressive instruments, which is improving accurate diagnostics, contributes to the segment’s dominance in the global market.

Medical Aesthetics Market Assessment by End-Use Insights

Based on end-use, the clinics, hospitals, and medical spas segment accounted for the largest market share, driven by the rapid proliferation of specialty clinics focused on cosmetics and dermatological treatments. These clinics specialize in customized care and usage of advanced technologies causing the persons to be more inclined towards taking up the treatment. Further, the growing access to skilled practitioners and customized treatment plans expands the segment’s dominance in the market.

Medical Aesthetics Market Key Players

The market has grown notably due to growing demand for non-invasive treatments and technological progressions. Some of the leading medical aesthetics market players are: